We wanted to create core values to more clearly define what exactly the Toyota of Irving Family culture strives for. They should be reflected in everything we do and every interaction we have. Our core values should always define the framework from which we make all of our decisions. The best thing about the Toyota of Irving Family is our unique culture. As we grow as a dealership, we don’t want to lose that culture, and we want a way to share it with all employees and anyone else who touches Toyota of Irving.

When searching for potential employees, we’re looking for people who both understand the need for these core values and are willing to embrace and embody them.

As we grow as a dealership, it has become more and more important to explicitly define the core values from which we develop our culture, our brand, and our business strategies. These are the ten core values that we live by:

• Deliver WOW Through Customer Service
• Embrace and Drive Change
• Create Fun and A Little Excitement
• Pursue Growth and Learning
• Build Open and Honest Relationships With Communication
• Build a Positive Team and Family Spirit
• Be Passionate and Determined
• Be Humble